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How To Build A Super-Brand

We all identify with well-known brands. They resonate with us. We trust them. In fact, sometimes a brand is so compel...

William Woodhead

Family favourites

How to keep your company brand colours consistent

Xanthe Kueppers

How to choose your first brand agency?

Hugo Woodhead

Brand asset management software helps teams use brand assets more effectively

Xanthe Kueppers

Mark as read

Startup design: Why design matters for startups

Startup design is all about utilizing design to reinforce your brand identity and company values at every touch point.

Xanthe Kueppers

Feb 2019

Mark as read

Brand Management: The Dangers of Brand Debt

Tech debt can grind your development to a halt. Brand debt can grind your business to a halt. Brand management softwa...

Patrick Woodhead

Feb 2019

Mark as read

Why you want increase your website traffic by 10x, not 100x.

When launching new tech products there are a few websites for launching and up-voting available. This blog tells my e...

Hugo Woodhead

Jan 2019

Mark as read

The Rebranding Journey From A to Z

Remember when Tribune Publishing renamed itself “Tronc”? It didn’t go over well, as John Olivercoveredhilariously. Ne...

Jonathan Falker

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How to keep your company brand colours consistent

Advice on how to keep your company's brand colours consistent and why it matters

Xanthe Kueppers

Mark as read

How to choose your first brand agency?

How to choose your first brand agency. Advice for when you are starting out, you've got some budget and you need to s...

Hugo Woodhead

Mark as read

Brand asset management software helps teams use brand assets more effectively

The benefits of brand asset management software

Xanthe Kueppers

Mark as read

Could Your Brand Asset Software Be Much Simpler?

At a certain point in a company’s growth, it becomes very important to manage your brand assets properly.

William Woodhead

Mark as read

The 3 Design Tools You Need To Start Marketing

When you start a new company, it can sometimes be a bit overwhelming how much software you need to set up. It can som...

William Woodhead

Mark as read

Perfecting Your Brand Doesn’t Have To Be Expensive

In smaller companies, it can be overwhelming when you are trying to work out how to perfect your brand image. You loo...

William Woodhead

Mark as read

Large Corporate or Fast-Moving Startup? Pilcro Can Help You With Your Brand Management

Pilcro offers free brand asset management software for companies large and small. As long as you’re a Google Suite us...

Patrick Woodhead

Mark as read

How To Build A Super-Brand

We all identify with well-known brands. They resonate with us. We trust them. In fact, sometimes a brand is so compel...

William Woodhead

Mark as read

Why We Use A Headless CMS

How we made the decision to use Prismic as a Headless CMS for our blog hosting and why it was a really great move for...

William Woodhead

Mark as read

Tone & Voice: The Overlooked Components in Brand Guidelines

One constituent of a brand identity that often gets overlooked is tone & voice.

Patrick Woodhead

Mark as read

The Importance Of Brand Consistency

Brand consistency is something that is very difficult to measure. There is no simple way to give your company a mark ...

Patrick Woodhead

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The Elements of Good User Onboarding

How to design and implement a User Onboarding experience that will increase your conversions.

William Woodhead

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Pilcro is on Product Hunt

Exciting news: Pilcro is launching on Product Hunt today!

Patrick Woodhead

Mark as read

How To Find And Solve Glitches In Your Marketing Funnel

Your business is up and running, you have set yourself up and you are generating leads….but how do you track those le...

Xanthe Kueppers

Mark as read

Brand Identity: Why It Is Vital For Your Startup

From the outset, every startup gets really excited about branding. Branding workshops take place to discuss how the c...

Patrick Woodhead

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Brand consistency: growth hacking doesn’t work without it

Every day, thousands of new startups are founded (~130,000). Each of these startups is on a mission of their own. The...

Patrick Woodhead

Mark as read

6 Reasons Why Companies Should Focus On Their Brand

When you think of the word “brand”, what comes to your mind? Is it the logos and colours of the business titans of th...

Xanthe Kueppers

Mark as read

What is Pilcro?

Lets take a look back at how and why Pilcro came to be.

Patrick Woodhead

Mark as read

Why I built the simplest async universal React Redux boilerplate I could

I set myself a task last week...

William Woodhead

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How Freemium Can Boost Your User Retention

When we were first launching Pilcro, we were advised to test out one question above all else...

William Woodhead

Mark as read

The Surprising Science Behind Colour Codes

Coca-Cola Red, Tiffany’s Blue, British Racing Green, Macdonald’s Yellow.

Patrick Woodhead

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A Quick Trick To Find Your Brand Colours Without Asking Your Teammates

I often find myself asking “where are the brand colours saved?” if I need to make a presentation at work. So here’s a...

Hugo Woodhead

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Is Your Brand Contactless?

Not so many years ago, the act of simply paying for something used to take a long time. In a shop, on the tube, takin...

Patrick Woodhead

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You Need To Build Your Brand Identity MVP

Do you feel like your Brand Identity is developing, but not in the right direction?

Patrick Woodhead

Mark as read

A Day in the Life of a Pilcro User

A lot has happened at Pilcro since the last update blog. But we thought a list of updates might be a bit long conside...

Patrick Woodhead

Mark as read

Should you use Material Design?

The subtle but often overlooked effects of using Design Languages.

William Woodhead

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